Don’t say something is simple

Simple, simply, just to, easy, quick, straightforward, idiot-proof, clear-cut, are all words that can be said without too much thought because you may think the task at hand is easy.

What you may think is easy, isn’t for someone else. Someone may have no clue how to do that.

You also have to think about who your target audience is, is it someone who is an absolute beginner or someone who is an expert.

Where is this being read, if it’s an help document you want to be as step by step, plain as possible. That way anyone can read and understand it. If it’s an blog post that is considered an expert then tweak the wording so they can understand it in their own language.

One big note about target audience, you may have a different idea of who your target audience is, then who they actually are or who is actually reading it. An example is if you are trying to level up your programming knowledge and you want to learn a new programming language which you have to install on your computer. The readme instructions are written for someone who already knows how to install and needs a refresher. They aren’t written for someone who is brand new to it. Consider writing multiple versions so that just about anyone can do it and provide ways for someone to get in touch and be willing to work with someone who has no clue.

How do we stop saying easy? I’m not sure, but I do know we have to remember that what’s easy for you isn’t easy for someone else.

This is post number 84 as part of 100 Days To Offload.


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